Alton Towers - Ice Age 4D Advert
@alton_towers
Alton Towers has launched a TV advertising campaign for its two new attractions for 2012, Nemesis Sub-Terra and Ice Age Dawn of the Dinosaurs – The 4-D Experience.
Both new additions are due to open on March 24, 2012, at the start of Alton Towers’ 2012 season. The TV advert, embedded above, feature the In the Hall of The Mountain King tune that has accompanied many promotional campaigns for the park in the past, and a limited amount of teaser footage for the attractions.
Ice Age Dawn of the Dinosaurs – The 4-D Experience will be aimed at a younger audience, and will be hosted in the Cloud Cuckoo Land Theatre. The film is based on updated footage from the third film in the Ice Age trilogy, and will be the centrepiece of a small new sub-land.


